Digital: Ball Out Here
Created content for the blog Ball Out Here. Curated content that highlighted the intersection of sports, art and culture around the world.
Every court has a story
Ball Out Here is a community where place and experience intersect through outdoor basketball courts. Centered around the strength of imagery and storytelling, Ball Out Here looks at the influence outdoor basketball courts have on travel, nostalgia and growth. From the public court a few blocks from childhood homes to the town squares in foreign countries, the brand celebrates the way outdoor basketball courts honor culture while bringing other cultures together.
"If anyone shot too far right or too far left, the ball would go bouncing over the garage and spit out onto a hillside full of blackberry bushes. I remember wincing as the brambles would hit my arm as I struggled to free the ball."
Ball Out Here Introduction
Beautiful images. Better stories.
Driving Ball Out Here is strong stories from a community of people. Where imagery engages and sets the stage, Ball Out Here is about the words. I structured stories to feel like a conversation friends would have at bar. Like fishermen swapping stories on the ocean, Ball Out Here's soul is in the personal experience. From the humorous anecdote to the unbelievable game, the images set up a backdrop where the storyteller can wax poetic and talk about art, love and basketball.
"I want Ball Out Here to be a reminder that no matter where you are in the world, there’s a court nearby and people ready to connect over basketball."
Curated to compel
I originally built Ball Out Here as a solo project. It was an opportunity to practice writing about a topic I loved and a reason to travel more. As I shared my idea and realized my experience with outdoor courts weren't isolated, I saw this as an opportunity to branch out with this idea. The website could be more than just my perspective. It could be multiple stories from people around the world.
Working with people across different industries, Ball Out Here has the foundation to capture the courts at home and the courts abroad that people appreciate. I collaborate on story ideas, review submissions and work this into the mission of Ball Out Here.
Celebrating culture and place
There is a court I visited in Granada, Nicaragua that had bright yellow lines and a bright yellow backboard. Across the backboard there was a decree that the court was built by the mayor of the Central American city. The court sat on the edge of It sat on the edge of a giant lake with two volcanoes in the middle. This was different than the courts at home and different than the courts in nearby Panama I'd visit the following day.
The one-of-a-kind courts and experiences abroad are what Ball Out Here uncovers. It's the discovery that this court doesn't exist anywhere else and that it serves as a doorway into the culture and surroundings of a place. Whether a person is in a small town in Central America or a hub in the United States, Ball Out Here puts people in a place where they can connect with their surroundings.