Ball Out Here
I developed Ball Out Here to celebrate basketball’s intersection of culture, community and place. I create and curate content for the brand.
Every court has a story
Ball Out Here highlights the ways an outdoor basketball can be a connector to another culture. Centered around strong imagery and storytelling, Ball Out Here provides context to the influence outdoor basketball courts. From the public court a few blocks from a childhood home to the town square in a foreign country, Ball Out Here provides a platform for people to share their experiences playing basketball.
"If anyone shot too far right or too far left, the ball would go bouncing over the garage and spit out onto a hillside full of blackberry bushes. I remember wincing as the brambles would hit my arm as I struggled to free the ball."
Beautiful images. Better stories.
Ball Out Here is about building community. While the images stand as a way to pull people in and scroll through the different posts, Ball Out Here is really about the words. I structured stories to feel like a conversation friends would have during a night out. Ball Out Here's core is in the personal experiences people have with courts. From the humorous anecdote to the unbelievable spot, this is a place where storytellers can wax poetic about the art, love and connection with basketball.
"I want Ball Out Here to be a reminder that no matter where you are in the world, there’s a court nearby and people ready to connect over basketball."
Curated to grow
I originally built Ball Out Here as a solo project. It was an opportunity to practice writing about a topic I loved and a reason to travel more. As I shared my idea and realized my experience with outdoor courts wasn't isolated, I saw this as an opportunity to share this among friends. Ball Out Here could be more than just my perspective. I realized Ball Out Here could be much more fascinating as a place where people from around the world could share their experiences.
Celebrating culture and place
A court I visited in Granada, Nicaragua had bright yellow lines and a bright yellow backboard. The court sat on the edge of a giant lake with two volcanoes in the middle. I could say with confidence playing on this court was unique to any other court in the world. This is the same as my neighborhood court in Portland surrounded by fir trees or the court I stood on in the rolling hills of Sapa, Vietnam.
Beyond place, the game of basketball allows a person to connect locally in new ways. With every court I visited, I was able to step on and interact with the culture that is different than the typical tourist experience. Ball Out Here is a community that promotes using the game of basketball and outdoor courts as a way to bridge cultures and discover new places.